Search Engine Optimization and Search Engine Marketing

The days of traditional advertising are slowly coming to an end as those forms of marketing are increasingly becoming ineffective. So what’s the new wave of the future? SEM – search engine marketing is the answer. SalesLion, LLC. offers a comprehensive internet marketing strategy (SEM included) that precisely targets your customer base.

Go to Google and search for a product/service that you provide. Chances are that a number of businesses that provide those products/services come up as search results. Do you see your business anywhere there? Unless you’re a corporate giant, such as Wal-mart or Starbucks, you’re probably no where to be found. This is where our internet marketing strategy comes in. Search engine websites account for more than half of all internet activity. By performing SEM – search engine marketing, you can index your business on the first page of those Google results.

There’s sponsored links, which cost money, and then there’s SEO, or search engine optimization, which is a lot cheaper. Fortunately for you, we do both. The paid, or sponsored, links are CPC, or PPC, which stands for cost-per-click, or pay-per-click. This means that you pay a standard fee every time someone clicks on that link (this can go for $0.50 to $50, depending on the screen real estate).

But why pay for traffic that you would have received for free organically. SEO – search engine optimization uses specific keywords related to your business so that Google or Yahoo picks it up. The more keywords used means the bigger chances of your business getting indexed. Eventually, that customer searching for your service will see your business. You’ll get more clicks to your website, and according to the law of averages, the more clicks you have, the more conversions (or sales in internet terms) you’ll get. And SalesLion, LLC. works on getting you indexed on all the major search engines, including Google, Yahoo, and now Bing

By 2014 SEO & PPC budgets set to double

Really good news for the Search Engine Industry(SEI), all people will have a bright future.

See the chart below, according to the Forrester Research, the SEO & PPC budgets set to double by 2014.

According to the report interactive marketing will near $55 billion and represent 21% of all marketing spend in 2014 as marketers shift dollars away from traditional media and toward search marketing, display advertising, email marketing, social media, and mobile marketing.

Natural search on the other hand has huge potential because of the large disconnect between the amount people are happy to spend on PPC and the amount they spend on SEO. In some industries brands are spending 10-20 times as much on PPC as SEO and yet natural search drives over 75% of all search traffic.

SEO drives 75%+ of all search traffic, yet garners less than 15% of marketing budgets for SEM campaigns. PPC receives less than 25% of all search traffic, yet earns 80%+ of SEM campaign budgets.

soon the ability to integrate with the different online marketing channel will be a great advantage for a search engine pepole.

Different Level Cannels For The Online Marketing

Here I’ll make a introduction of the 9 level channel for the online marketing,
If you want to konw more about any channel, you can leave a comment.

and below is my experience for the different online marketing channel effective, up to the budget and the target what you want to do.

SalesLion and Spyble Join Forces!

We are excited to announce the www.spyble.com and www.saleslion.com team and technologies will be combining into the DBR Shenzhen Oy family!

We will utilize Spyble as our SEO (search engine optimization) tool - that will analyze links, competitors, and other organic internet results.

SalesLion will continue to focus on SEM (search engine marketing), and connecting your sales inquiries in 1 central dashboard.

More to come soon, terms of deal have not been disclosed and implementation tactics are still being discussed.  Most likely the systems will run independently and support each other via economies of scale .,

Cheers,

Mike Michelini